Trying to sell your home?  Re-think your pricing strategy.

Anything, absolutely anything will sell if it's priced right.  When the buyer of a product perceives value in that product for its price, the product will sell.  When it doesn't sell, the store owner selling that merchandise puts the product on sale because the store owner knows that a cheaper price might entice someone to purchase the product.

Selling a home is no different.  If properly promoted and correctly priced, any home will sell.  Location of the home and condition of the property are the two important factors in the equation regarding at which price the home will sell.

But even if a home is located within a desirable community and shows well, if priced too high, it will remain on the market.  Buyers will choose to purchase other homes that they perceive to have greater value for their dollar.

So how do you figure out how to correctly price a home?  In the industry, we realtors call that determining fair market value for a house.  As realtors, we have lots of tools at our disposal to help us determine value.  Unfortunately, until now, no one else had access to that information.  Most people were relying on Zillow Zestimates and other unreliable data to try to determine the value of their homes.

Knowing that accurate and up-to-date information is crucial when selling a home, Jesse and I are now offering our clients ListingBook accounts.  ListingBook gives our clients access to the same database that we use in the real estate business and it can be accessed 24/7 from any computer.  It provides our clients with up-to-the-minute data on all properties that are on the market and that matter to you.

This is such a powerful tool that we are offering visitors to our website FREE special ListingBook accounts.

Looking for a home that is really priced well?  Check out our Best Buys or search our Foreclosures.

Wishing you sunshine everyday and the home of your dreams,
Jeri